THUMBTACK
As a Creative Producer, I managed internal and external brand marketing initiatives.
Simultaneously produced large-scale projects with high visibility focused on building brand awareness and affinity for a marketplace start-up. Though my tenor (9-months to be exact) was cut short due to the COVID-19, I was privileged to work among an incredibly talented production team, creatives and cross-functional partners.
COMPANYVALUES
Thumbtack updated their company values and our team created all the branded collateral that went out globally including an internalvideo for the announcement.
Designer: Kaitlyn Eleniak
Writer: Rachel de Jong
EMPLOYERBRAND
A video series featuring employees
highlighting programs and benefits that makes
Thumbtack one of the best places to work by Fortune (for three years in a row).
Designer: Chi Thorsen
Writer: Rachel de Jong
ACTIVATIONS
In 2020 Thumbtack showcased their biggest and brightest event activation at the nations largest homebuilders convention NAHB / IBS in Las Vegas.
Designer: Lauren Hayes
Writer: Yael Levy
ILLUSTRATIONSANIMATIONS
The unique illustration system developed by Krystal Lauk and animation studio The Little Labs. Created for key moments in-product and email to communicate abstract ideas in an engaging way.
WEBEMAIL